Digital Content Marketing Strategist
2 days ago
Senior Content Marketing Manager
About the Role:We are seeking a highly skilled Senior Content Marketing Manager to lead our content strategy and execution. As a key member of our team, you will be responsible for managing content production, distribution, and analysis to enhance brand visibility, drive customer engagement, and generate leads.
Responsibilities:- Develop and execute a data-driven content marketing strategy that aligns with our business goals for brand awareness, lead generation, and customer retention.
- Manage the content calendar and oversee the production of high-quality content, including blogs, whitepapers, case studies, infographics, videos, and webinars.
- Measure and analyze content performance to inform future content development and marketing campaigns.
- Collaborate with cross-functional teams to align content with product launches, sales initiatives, and customer education.
- Lead a team of writers, editors, and content creators, providing mentorship and feedback to ensure high-quality output.
- Stay updated on industry trends and best practices to continually improve the content strategy.
- Manage relationships with external agencies, freelancers, and guest contributors.
- Distribute content across multiple channels, including the company blog, social media, email marketing, and third-party platforms.
- Masters degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in content marketing.
- Proven experience managing content strategies that drive measurable business outcomes.
- Strong writing and editing skills, with a portfolio showcasing a variety of content formats.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
A competitive estimated salary of ₹80,00,000 per year, depending on location and experience, along with a dynamic work environment, opportunities for growth and professional development, and a chance to work with a leading technology company like CONTUS Tech Private Limited.
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