Digital Marketing Strategist

1 day ago


Chennai, Tamil Nadu, India ProManage Full time

We are seeking a skilled Digital Marketing Strategist to drive our B2B SaaS marketing efforts at ProManage, a pioneering tech- and AI-based Marketing-as-a-Service platform. As a key member of our team, you will be responsible for crafting compelling content that speaks directly to small /medium and large business owners across various industries who utilize SaaS solutions.

The ideal candidate will have 3 to 5 years of experience in digital marketing, with expertise in email marketing journey development, WhatsApp/SMS drip content planning, design coordination, Google keyword research, market research, data-driven content analysis, content planning, audience persona creation, content development, and content optimization.

In this role, you will collaborate closely with our design and marketing teams to ensure content aligns with brand guidelines and resonates with the B2B SaaS audience. You will also stay updated with SME industry trends and conduct research to identify content opportunities that resonate with our target audience.

Additionally, you will analyze email performance reports, track key metrics, and derive insights to inform content development and optimization. With a keen understanding of promotional, informational, and engaging tones, you will create impactful marketing content that drives customer engagement and conversion.

A successful Digital Marketing Strategist at ProManage will have a Bachelor's degree in a relevant field and excellent communication skills. They will be based out of Chennai with limited travel requirements, and they must be willing to work in an office environment without flexible working hours or remote work options.

We offer a competitive salary of **₹1,200,000** per annum, plus incentives and stock options, making it an attractive opportunity for those looking to develop cutting-edge digital SaaS business development expertise. You will also have access to a learning and development program to help you develop your skills and a well-defined career path with progression tracking.



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