Digital Media Strategist
3 days ago
**Media Director**
About FCB KinnectWe are a global marketing company that helps businesses grow through innovative and effective marketing strategies.
Salary Information$120,000 - $180,000 per year, depending on experience.
Job DescriptionDigital Media Strategies:
- Develop comprehensive digital media strategies that align with client objectives.
- Negotiate and execute high-ticket media buying deals with platforms and publishers.
- Leverage platform dashboards to analyze campaign performance and optimize budgets for maximum efficiency and reach.
Platform Proficiency & Campaign Management:
- Analyze campaign performance, derive actionable insights, and optimize budgets.
- Manage and expand affiliate networks to drive performance and sales.
- Integrate affiliate marketing into broader campaign strategies for optimal outcomes.
Pitching & Business Development:
- Lead high-stakes pitches for prospective clients, presenting innovative and data-driven strategies.
- Work closely with internal teams to develop compelling pitch decks and presentations.
Team Leadership:
- Lead and inspire a high-performing team of media planners, buyers, and strategists.
- Foster a culture of innovation, collaboration, and continuous improvement.
Required Skills and Qualifications:
- 7+ years in digital media, with expertise in media planning, buying, and team management.
- Proven ability to lead and mentor larger teams in a fast-paced environment.
- Proficient in Meta Ads Manager, Google Ads, DV360, and other major platforms.
Benefits:
- Competitive salary range.
- Ongoing training and development opportunities.
- A collaborative and dynamic work environment.
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