Digital Media Strategist

3 days ago


Mumbai, Maharashtra, India FCB Kinnect Full time
Job Title

**Media Director**

About FCB Kinnect

We are a global marketing company that helps businesses grow through innovative and effective marketing strategies.

Salary Information

$120,000 - $180,000 per year, depending on experience.

Job Description

Digital Media Strategies:

  • Develop comprehensive digital media strategies that align with client objectives.
  • Negotiate and execute high-ticket media buying deals with platforms and publishers.
  • Leverage platform dashboards to analyze campaign performance and optimize budgets for maximum efficiency and reach.

Platform Proficiency & Campaign Management:

  • Analyze campaign performance, derive actionable insights, and optimize budgets.
  • Manage and expand affiliate networks to drive performance and sales.
  • Integrate affiliate marketing into broader campaign strategies for optimal outcomes.

Pitching & Business Development:

  • Lead high-stakes pitches for prospective clients, presenting innovative and data-driven strategies.
  • Work closely with internal teams to develop compelling pitch decks and presentations.

Team Leadership:

  • Lead and inspire a high-performing team of media planners, buyers, and strategists.
  • Foster a culture of innovation, collaboration, and continuous improvement.

Required Skills and Qualifications:

  • 7+ years in digital media, with expertise in media planning, buying, and team management.
  • Proven ability to lead and mentor larger teams in a fast-paced environment.
  • Proficient in Meta Ads Manager, Google Ads, DV360, and other major platforms.

Benefits:

  • Competitive salary range.
  • Ongoing training and development opportunities.
  • A collaborative and dynamic work environment.


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