Digital Brand Manager Position
14 hours ago
We are seeking a highly skilled Digital Brand Manager to lead our assigned brand's online presence and drive digital strategies that build brand equity and drive business growth.
Job Summary:The ideal candidate will be responsible for creating and executing comprehensive digital branding initiatives, ensuring a consistent and impactful brand presence across all digital platforms.
Key Responsibilities:- Brand Strategy Development: Develop and execute a digital-first brand strategy that aligns with overall business objectives.
- Content Development & Campaign Management: Oversee the creation of compelling, on-brand content for social media, websites, email marketing, and paid campaigns.
- Digital Platform Management: Manage and optimize the brand's presence across websites, social media, and e-commerce platforms.
- Performance Tracking & Analysis: Monitor and analyze campaign performance using analytics tools, providing insights and recommendations to improve effectiveness.
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 5+ years of experience in digital marketing, brand management, or a related role
- Proven experience in developing and managing successful digital branding campaigns
- Strong understanding of SEO, SEM, social media, email marketing, and content marketing
- Proficiency with tools such as Google Analytics, Adobe Creative Suite, and marketing automation platforms
Salary: ₹25,00,000 - ₹40,00,000 per annum, depending on experience and qualifications. The company offers a competitive salary and benefits package, including health insurance, retirement plan, and opportunities for professional growth and development.
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