Digital Media Strategist

19 hours ago


Delhi, Delhi, India Minds HR Full time
Job Description

Minds HR is seeking an experienced Digital Media Strategist to join our team in Delhi. This role involves formulating and executing digital media strategies for assigned brands, ensuring their online presence is engaging and effective.

Responsibilities:

  • Develop and implement comprehensive digital content and campaign strategies across various platforms.
  • Manage and maintain social & digital presence of assigned brands, including online response management and maintenance of respective online media properties.
  • Engage with clients and internal teams to conceptualize and execute project requirements.
  • Analyze campaign effectiveness by tracking key performance indicators (KPIs) and measuring the impact of social & digital media strategies.
  • Prepare monthly & quarterly campaign plans for assigned brands.
  • Collaborate with support teams on SEO, tech, media, and ORM efforts.
  • Stay up-to-date with changes in online media networks and adjust strategies accordingly.
  • Manage and update partner websites as needed.
  • Master media workflow and online tools to aid brand success.
  • Liaise with clients and guide team members – Digital Media Executives.
  • Attend on-ground events and workshops as required.
  • Liaise with third-party vendors, influencers, and partner firms for campaigns and projects.
  • Apply knowledge of new trends in the digital industry to devise implementation of related studies and techniques.

Requirements:

  • 06 months - 1 year of experience in digital media.
  • Degree in marketing, communications, or a related field.
  • Excellent analytical and problem-solving skills.
  • Strong understanding of digital media platforms and tools.
  • Ability to work independently and collaboratively as part of a team.

What We Offer:

  • A competitive salary of ₹5-6 lakhs per annum.
  • A dynamic work environment with opportunities for growth and development.
  • Recognition and rewards for outstanding performance.
  • Professional training and development programs.

About Minds HR:

Minds HR is a leading recruitment agency specializing in providing innovative solutions to employers and job seekers alike. Our mission is to connect talent with opportunity, driving business growth and success.



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