Digital Business Growth Specialist

22 hours ago

Palakkad, Kerala, India beBeeGrowth Full time ₹ 6,00,000 - ₹ 15,00,000

About Our Team:

We are a newly established department aiming to revolutionize the way we do business. Our primary objectives include:

  • Building customer-centric products using human-centered design principles for retail and micro, small, and medium enterprise (MSME) customer segments.
  • Creating innovative products and propositions backed by problem-solving mindsets to discover and solve latent customer needs.
  • Developing Embedded Finance applications.
  • Ensuring designs are highly available, modular, scalable, and secure.
  • Driving digital growth.

We manage various applications, including mobile apps, netbanking platforms, and online platforms for savings, current accounts, and fixed deposits.

About the Role:

You will be responsible for driving adoption and engagement across customer segments. This involves crafting and executing strategies for new customer acquisition, increasing customer value through cross-selling, win-backs, and transaction intensity.

You will work closely with cross-functional teams to shape our product development and drive business outcomes.

Key Responsibilities:

  1. Drive customer adoption and engagement.
  2. Craft and execute customer acquisition strategies.
  3. Increase customer value through cross-selling and win-backs.
  4. Work closely with cross-functional teams.

Requirements:

Skill Requirements:

  • Experience in digital business growth.
  • Knowledge of embedded finance applications.
  • Understanding of customer-centric product development.
  • Ability to craft and execute customer acquisition strategies.

Preferred Qualifications:

  • Experience in team management.
  • Knowledge of product development lifecycle.
  • Understanding of customer behavior and preferences.

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