
Social Media Influencer Marketing Coordinator
1 day ago
Job Overview:
The Influencer Marketing Specialist plays a pivotal role in our marketing strategy, responsible for building and maintaining relationships with influential individuals to maximize brand reach and engagement.
Key Responsibilities:
- Strategic Partnership Development: Identify and collaborate with social media influencers who align with our brand values and target audience demographics.
- Campaign Design and Execution: Work closely with the marketing team to design and implement engaging influencer campaigns, setting clear objectives and performance metrics.
- Relationship Management: Foster long-term relationships with influencers, overseeing communications, contracts, and content timelines.
- Performance Analysis: Monitor and analyze campaign performance, reporting on key metrics, ROI, and insights for continuous improvement.
- Trend Monitoring: Stay updated on industry trends, platform updates, and emerging influencers to maintain fresh and relevant campaigns.
Requirements:
- Marketing or Communications Degree: A bachelor's degree in marketing, communications, or a related field is essential.
- Proven Experience: At least 2 years of experience in influencer marketing or social media management.
- Industry Knowledge: Strong understanding of digital marketing principles and influencer platforms.
- Soft Skills: Excellent communication, negotiation, and organizational skills are required.
This role offers an exciting opportunity to work with a dynamic team and contribute to the growth of our brand. If you're passionate about social media marketing and have a knack for building strong relationships, we encourage you to apply.
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