
Marketing Influencer
2 weeks ago
Job Title: Influencer Marketing Strategist
About the Role:
We are seeking a highly skilled influencer marketing strategist to develop and execute campaigns that drive brand awareness and sales.
Key Responsibilities:
- Identify, onboard, and manage relationships with influencers across various social media platforms.
- Develop and execute influencer campaigns ensuring alignment with business goals and key performance indicators (KPIs).
Content Strategy & Execution:
- Collaborate with influencers to create authentic, engaging, and brand-aligned content.
- Ensure that content adheres to brand guidelines and is optimized for performance.
Data Analysis & Reporting:
- Track and analyze campaign performance including reach, engagement, and return on investment (ROI) metrics.
- Provide detailed reports and insights to optimize future campaigns.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 1-3 years of experience in influencer marketing preferably in the beauty/wellness industry.
- Strong understanding of social media platforms and influencer landscape.
- Excellent communication, negotiation, and relationship management skills.
- Proficient in using influencer marketing tools such as HypeAuditor, Qoruz, or similar platforms.
- Analytical mindset with the ability to derive actionable insights from data.
- Passion for beauty, skincare, and wellness products.
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