Freelance Visual Identity Specialist

2 days ago


India beBeeBrandDesigner Full time ₹ 8,00,000 - ₹ 12,00,000

About this opportunity:

We're seeking a talented Freelance Brand Designer to craft the visual identity for our baby care line.

The Project

This is more than just a logo; it's about creating a world that resonates with both babies and their parents.

  • Design a logo and brand mark that is cute, trustworthy, and modern.
  • Develop a full brand identity system appealing to parents while captivating little ones, including:
    • A warm, playful, and safe color palette.
    • Child-friendly typography.
    • Whimsical iconography and patterns.
  • Create a comprehensive brand style guide to ensure consistency.
  • Design mockups for product packaging, labels, and initial marketing collateral.
Requirements

You should have:

  • Professional experience in brand identity and logo design.
  • A strong portfolio showcasing your ability to create engaging and trustworthy visual identities.
  • Understanding of designing for a dual audience: the parent (who buys) and the child (who uses).
  • Ability to take creative direction, iterate on feedback, and meet deadlines.
  • Be a self-starter who can work independently in a remote setting.


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