
Freelance Brand Identity Designer
3 weeks ago
We create toys that spark joy, curiosity, and developmental growth for children.
Now, we're channeling our passion for nurturing childhood into a exciting new venture: a line of innovative, high-quality, and delightful baby care products.
We're building this sub-brand from the ground up and need a talented designer to help shape its visual soul.
The Opportunity: We are seeking a skilled and imaginative Freelance Brand Designer to craft the entire visual identity for our new baby care line.
This is more than just a logo; it's about creating a world that resonates with both babies and their parents.
This is a remote, contract-based project with excellent potential for ongoing collaboration.
What You'll Do:* Collaborate with our team to understand our vision for safe, fun, and functional baby care.* Design a logo and brand mark that is cute, trustworthy, and modern.* Develop a full brand identity system that appeals to parents while captivating little ones, including: * A warm, playful, and safe color palette. * Child-friendly typography. * Whimsical iconography and patterns.* Create a comprehensive brand style guide to ensure consistency.* Design mockups for product packaging, labels, and initial marketing collateral.
Who You Are (Our Perfect Match):* 2+ years of professional experience in brand identity and logo design.* A strong portfolio that showcases your ability to create warm, engaging, and trustworthy visual identities.
(Experience with baby, children's, or parenting brands is a huge plus).* You understand how to design for a dual audience: the parent (who buys) and the child (who uses).* Ability to take creative direction, iterate on feedback, and meet deadlines.* A self-starter who can work independently in a remote setting.
Apply HereLet's create something wonderful together
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