Digital Marketing Lead

2 weeks ago


Chandigarh, Chandigarh, India Net Solutions Full time

We are seeking a seasoned digital marketing professional to spearhead our digital marketing strategies.

This role will focus on implementing effective inbound and demand generation initiatives across various channels, including webinars, LinkedIn Ads, content marketing, and partnerships.

The ideal candidate will be passionate about driving engagement and generating qualified leads through tactical execution and optimization.

Responsibilities:

  • Webinars: Plan, execute, and manage all aspects of our webinar program to ensure high engagement and lead capture.
  • Handle promotion, logistics, and post-webinar follow-up.
  • Develop and execute LinkedIn Ads campaigns.

Content Marketing:

  • Collaborate on the creation and distribution of engaging content, including blogs, whitepapers, and case studies.
  • Implement content promotion strategies to drive traffic and conversions.
  • Inbound Marketing: Execute inbound marketing tactics that attract and convert leads.
  • Optimize landing pages and lead capture forms to enhance conversion rates.
  • Campaigns: Lead the execution of multichannel marketing campaigns.
  • Coordinate timelines, resources, and tasks to ensure campaigns are delivered on time and meet objectives.
  • Partnerships: Manage co-marketing initiatives with strategic partners.
  • Develop and execute joint campaigns that leverage both brands for mutual benefit.
  • Reporting: Generate and analyze comprehensive reports from our CRM to assess lead quality, campaign effectiveness, and overall marketing performance.

Requirements:

  • Master's degree in Marketing, Business, or a related field.
  • 8+ years of hands-on experience in digital marketing, demand generation, or related roles.
  • Proven track record of executing successful webinars and managing all aspects of their lifecycle.
  • Strong expertise in LinkedIn Ads, including campaign setup, optimization, and analytics.
  • Excellent writing and editing skills with a focus on creating impactful marketing content.
  • Familiarity with marketing automation tools and CRM systems.

About Net Solutions:

We are a leading digital marketing agency with a passion for delivering innovative and effective marketing solutions. Our team is dedicated to helping businesses achieve their marketing goals and drive real results.



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