Digital Marketing Expert
3 weeks ago
Company Overview
ABS INTERNATIONAL is a leading Chartered Accountancy firm dedicated to providing comprehensive financial services. With a commitment to excellence and integrity, we offer tailored solutions in auditing, taxation, advisory, and accounting to individuals and businesses.
Job Overview
We seek a highly experienced Digital Marketing Specialist to join our team in Chandigarh. The successful candidate will have 2-5 years of experience in digital marketing and will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility and engagement.
Key Responsibilities
- Manage all social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn & All.
- Develop and execute comprehensive digital marketing strategies to enhance brand visibility and engagement.
- Create captivating video content, including avatar videos, promotional videos, and instructional content, tailored for various social media channels.
- Draft engaging posts, captions, and advertisements to resonate with our target audience and drive conversion rates.
- Oversee WhatsApp marketing campaigns to nurture customer relationships and drive sales.
- Manage access and optimize presence on third-party platforms like Zomato and Swiggy to maximize visibility and revenue.
- Analyze performance metrics and provide insights to continually enhance digital marketing initiatives.
- Collaborate cross-functionally with the content team, design team, and other departments to align marketing efforts with overarching business objectives.
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