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Performance Marketing Manager

2 weeks ago


Surat, Gujarat, India Frizty Full time
  • We are seeking an experienced Performance Marketer to join our team as a Freelance Meta Ads Specialist. The ideal candidate will have a proven track record of success in scaling D2C brands on Facebook and Instagram.
  • The successful candidate will be responsible for planning, creating, and optimizing Meta Ads campaigns to achieve high ROAS and lower CPA.
  • A strong understanding of Facebook Ads Manager, Pixel, and Retargeting strategies is essential for this role.
  • Experience in ad creatives, audience segmentation, and funnel optimization will also be highly valued.

Responsibilities:

• Plan, create, and optimize Meta Ads campaigns (Facebook & Instagram)

• Analyze ad performance and optimize for better ROAS & lower CPA

• A/B test ad creatives, targeting strategies, and landing pages

• Work closely with the creative and marketing team to improve ad performance

• Stay updated with Meta Ads trends and D2C performance marketing strategies