Marketing Manager
2 weeks ago
We are seeking a talented marketing professional to lead product visibility, lead generation, customer engagement, and event marketing efforts.
About the RoleThe successful candidate will collaborate closely with product managers and sales teams to develop and execute marketing strategies that enhance brand positioning and accelerate business growth.
- Work closely with Product Managers to create and implement go-to-market strategies.
- Develop and execute lead generation campaigns to drive conversions.
- Plan and manage product-focused marketing initiatives to enhance visibility.
- Align marketing efforts with the sales team to optimize lead nurturing.
- Organize and execute event marketing strategies, including trade shows, product showcases, and industry conferences.
- Create sales enablement materials such as brochures, product guides, and case studies.
- Develop strategic partnerships to expand market reach.
- Conduct market research and competitor analysis to refine positioning.
- Track key performance metrics and optimize campaigns for maximum impact.
To be successful in this role, you will need:
- Strong expertise in product marketing, lead generation, event marketing, and campaign execution.
- Experience in organizing and executing industry events and trade shows.
- Ability to translate product features into customer benefits effectively.
- Experience in collaborating with product and sales teams.
- Proficiency in marketing analytics and CRM tools.
- Excellent communication and project management skills.
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Marketing Manager
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