Senior Product Marketing Manager for Credit and Lending

4 weeks ago


Bengaluru, Karnataka, India Amazon Pay (India) Private Limited Full time
About the Role

We are seeking a seasoned Product Marketing Manager to drive the growth and scale of our Credit and Lending programs at Amazon Pay India. As a key member of our team, you will be responsible for defining and executing go-to-market strategies for customer awareness, adoption, and retention of our credit and lending products.

Key Responsibilities
  • Develop and execute go-to-market strategies for awareness, adoption, and retention of credit and lending products.
  • Analyze data to identify key customer cohorts and drive customer-centric messaging.
  • Partner with senior leaders and cross-functional teams to drive strategic objectives for Amazon Pay India.
  • Design and execute cross-selling frameworks for relevant offerings to engaged customers.
  • Use data to assess channel effectiveness and prioritize marketing tactics.
About the Team

The Credit and Lending team at Amazon Pay India focuses on solving credit and affordability needs of Indian customers for payments and otherwise. We build seamless customer experiences powered by credit while ensuring high reliability and customer trust.

Requirements
  • 6+ years of professional marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience with Excel or Tableau for data manipulation and analysis.
  • Experience building and executing cross-functional marketing programs.
  • Experience leading go-to-market for consumer software or hardware product launches.


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