Amazon PPC Campaign Manager
7 days ago
We are seeking an experienced Amazon PPC Campaign Manager to join our team at WorkQuest India.
Key Responsibilities:- Manage and run PPC campaigns across a portfolio of brands, working closely with Brand Managers to identify opportunities for growth.
- Optimize existing campaign performance on a regular basis, including taking action on under-performing keywords and scaling up sales via high-performing keywords.
- Plan and launch new campaigns, undertaking keyword research and liaising with the Content Team to agree creative content where applicable.
- Regularly analyze performance data to ensure PPC campaigns do not exceed agreed ACoS and TACoS targets at ASIN and brand level.
- Experience with website analysis using Google Analytics and internal reporting tools.
- Proficiency in popular PPC ad platforms, including Google Ads, Bing AdCenter, LinkedIn Advertising, and Amazon PPC.
- Strong analytical and problem-solving skills, with the ability to work independently and as part of a team.
The ideal candidate will have experience in managing Amazon PPC campaigns and a strong understanding of keyword research and optimization. They will also be proficient in automated PPC optimization software and able to develop Standard Operating Procedures (SOPs) to scale and codify PPC operations.
Salary Range:₹12-18 lakhs per annum (estimated), depending on experience and qualifications.
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