Digital Marketing Specialist
3 weeks ago
**Job Title:** PPC Executive
**Job Summary:** WorkQuest India is seeking a highly skilled PPC Executive to manage and run our PPC campaigns across a portfolio of brands. The successful candidate will work closely with Brand Managers to identify opportunities to grow the business.
**Key Responsibilities:**
- Manage and run PPC campaigns across a portfolio of brands
- Work closely with Brand Managers to identify opportunities to grow the business
- Optimize existing campaign performance, including taking action on under-performing keywords and scaling up sales via keywords which perform well
- Plan and launch new campaigns, including undertaking keyword research and liaising with the Content Team to agree creative content
- Regular analysis of performance data to ensure PPC campaigns do not exceed agreed targets
- Liaise with the Brand Management team to agree on priorities and actions
**Requirements:**
- Experience with website analysis using a variety of analytics tools
- Experience working with popular PPC ad platforms
- Managing Amazon PPC campaigns for assigned brands
**What We Offer:**
- A challenging and rewarding role in a dynamic company
- Opportunities for career growth and professional development
- A competitive salary and benefits package
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