Digital Marketing Strategist

2 weeks ago

Morādābād, Uttar Pradesh, India beBeePerformance Full time ₹ 15,00,000 - ₹ 25,00,000

This is a highly sought-after position in digital marketing, requiring an experienced professional with 1-3 years of expertise in developing and executing performance marketing strategies that drive measurable growth.

Key Responsibilities:
  • Strategy Development & Execution
    • Develop end-to-end performance marketing strategies that align with client goals, utilizing tools like Google Analytics and platform-specific insights to track user behavior and campaign performance.
    • Ensure campaign objectives are clearly defined, executed, and optimized to achieve maximum ROI and customer acquisition.
  • Campaign Planning & Optimization
    • Plan, launch, and optimize paid marketing campaigns across Google Ads, Bing Ads, and key social platforms, aligning messaging with brand tone while tailoring creatives and copy to each platform's best practices.
    • Leverage data to inform decisions and iterate on strategy for continuous improvement.
  • Data Analysis & Insights
    • Analyse KPIs such as CTR, conversion rate, CAC, ROAS, and engagement metrics to drive future planning and optimization.
    • Prepare detailed campaign performance reports with actionable insights and strategic recommendations.
  • Budget Management & ROI
    • Manage and allocate digital advertising budgets effectively, ensuring optimal use of resources and cost efficiency.
    • Continuously improve landing pages, ad creatives, and user experiences to maximize conversion rates and customer acquisition.

Savvytree seeks a skilled performance marketer who can deliver impactful results and drive business growth through innovative digital marketing strategies.

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