Influencer Engagement Specialist

5 days ago


Gurgaon, Haryana, India Passionworkx Full time
Key Responsibilities

The ideal candidate for this Influencer Engagement Specialist role at Passionworkx will have extensive experience in developing and implementing comprehensive social media strategies to increase brand awareness and improve marketing efforts. They will create, curate, and manage all published content across various social platforms, including Facebook, Instagram, Twitter, and LinkedIn.

The successful candidate will also be responsible for monitoring, tracking, and analyzing social media performance using appropriate analytics tools and refining strategies based on insights. Additionally, they will stay updated with the latest social media trends, tools, and best practices and implement strategies for ongoing optimization and improvement. As an Influencer Engagement Specialist, they will manage social media campaigns and day-to-day activities, including content creation, scheduling, monitoring, and moderation of user-generated content. The collaboration with internal teams, including marketing, customer service, and sales, is crucial to develop and support marketing campaigns and promotions. It is also essential that they engage with followers, respond to inquiries in a timely manner, and foster positive relationships to enhance brand loyalty. The candidate must also monitor social media channels for industry trends, competitive intelligence, and opportunities for innovation.

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