Digital Marketing Specialist
3 days ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at Xotiv Technologies. As an SEO Optimization Expert, you will be responsible for ensuring the online presence of our websites and business profile is optimized for search engines.
Job DescriptionThe successful candidate will have expertise in front-end development, with proficiency in HTML, CSS, and JavaScript. You will work closely with our web designer to ensure consistent standards of SEO across all our digital platforms.
Your key responsibilities will include:
- Performing regular tests on website SEO rankings to identify areas for improvement
- Troubleshooting technical SEO issues for the website to ensure optimal performance
- Providing feedback to the digital marketing team on SEO best practices and recommending improvements
- Implementing on-page SEO tactics such as optimizing titles, meta tags, anchor text, and other relevant elements
- Researching the latest SEO guidelines and implementing them to stay ahead of the competition
- Assisting with integrations to enhance or maintain SEO competitiveness
- Planning website SEO contingencies for potential problems that may arise
You will also be required to provide technical support to stakeholders and update marketing managers and team members on SEO standards and changes.
RequirementsTo be successful in this role, you will need:
- A minimum of 4 years' front-end development and web design experience
- Certification in SEO or Google Analytics is beneficial but not required
- Proficiency in front-end programming languages such as HTML, CSS, or JS
- Experience with back-end programming languages is beneficial
- Solid understanding of general SEO principles and the web-design process
- Knowledge of CMS software, markdown, graphic design, website architecture, and integrations
- Good communication and presentation skills
- Ability to work independently with minimal oversight
- Organized, deadline-driven, and detail-focused
We offer a competitive salary range of $80,000 - $110,000 per annum, depending on experience, as well as opportunities for professional growth and development within our dynamic team.
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