Digital Marketing Strategist for E-Commerce
4 weeks ago
We are seeking a highly skilled Digital Marketing Strategist for E-Commerce to join our team at Mandasa Technologies Pvt Ltd - Shopify Experts. This is an exciting opportunity to leverage your expertise in paid advertising campaigns and drive business growth.
About the Role:
- Develop, implement, and optimize paid advertising campaigns on Meta and Google Ads to achieve ROI goals.
- Conduct A/B testing on ad copy, targeting, and creatives to improve performance.
- Monitor and analyze key performance metrics (CTR, CPC, CPA, ROAS) and adjust campaigns to improve effectiveness.
- Utilize advanced targeting techniques, including custom audiences, lookalikes, and re-targeting.
- Collaborate with the creative team to develop engaging ad creatives and ensure effective brand messaging.
Requirements:
- Minimum of 2 years experience managing Meta (Facebook/Instagram) and Google Ads campaigns.
- Strong analytical skills with experience using tools such as Google Analytics and Meta Insights.
- Proficiency in Excel or Google Sheets for data analysis and reporting.
Salary and Benefits:
The estimated salary for this role is up to ₹35,000 per month, depending on experience. As a remote worker, you will have the flexibility to work from anywhere and enjoy a distraction-free workspace, high-speed internet, and a reliable laptop with camera.
Qualifications:
- Bachelor's degree in Marketing, Business, Data Analytics, or a related field.
- Excellent written and verbal communication skills for reporting and presenting findings.
- Strong attention to detail and exceptional project management skills.
How to Apply:
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