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Digital Analytics Specialist
2 weeks ago
As a Digital Analytics Specialist at eClerx Investments Ltd, you will play a key role in driving business growth through data-driven insights. Your primary responsibilities will include:
Digital Analytics- Familiarize yourself with Adobe Analytics functionality and interface to extract actionable insights from data.
- Develop an understanding of correlation and sub relations concept in Omniture to optimize campaign performance.
- Analyze large and detailed data sets to identify areas for improvement and make recommendations.
In addition, you will work closely with the UI/UX team to create user-centered experiences that drive engagement and conversion.
You must have a strong foundation in Adobe analytics, including s.eVars, s.props, and s.events variables. A bachelor's degree with 3+ years of experience in a related field is also required.
