Digital Marketing Assistant

2 weeks ago

Pune, Maharashtra, India career mantra Full time
About Career Mantra

Career Mantra is a pioneering educational advisory board established in 2008, headquartered in Pune, specializing in course and college selection for UG and PG candidates in India and abroad.

Our mission is to empower education seekers with personalized guidance, fostering well-informed decisions. We strive to bridge the gap between students' educational goals and success through our educational seminars and counseling services.

About the Role

We are seeking a highly motivated Digital Marketing Intern to join our dynamic remote team at Career Mantra. This position suits a fresher with 0 to 1 year of experience, providing hands-on experience in digital marketing and contributing to the optimization of our online presence in the education sector.

This role offers flexibility in work location, allowing you to work from anywhere. You will gain valuable experience in managing social media platforms, creating compelling digital content, and analyzing data to drive decision-making and strategy optimization.

Key Responsibilities:

  • Assist in planning and executing digital marketing strategies to increase brand awareness and lead conversion.
  • Contribute to content creation for blogs, social media, and email marketing, ensuring alignment with our brand voice and objectives.
  • Monitor and optimize SEO strategies to improve website rankings on search engines, using analytics to track performance.
  • Engage with social media communities by creating and curating content that encourages dialogue and interaction.
  • Support the advertising team in developing and optimizing digital ad campaigns to maximize ROI.
  • Collaborate with teams to design and create engaging web graphics and landing pages.
  • Analyze performance data to identify trends, insights, and strategy improvements, documenting results and reporting findings.
  • Assist in managing and maintaining an updated knowledge base of digital marketing best practices and industry trends.

Requirements and Qualifications:

  • Strong understanding of search engine optimization strategies, techniques, and tools in enhancing website visibility and traffic.
  • Proficiency in managing social media platforms to engage audiences and boost brand visibility and user engagement effectively.
  • Skilled in creating compelling, relevant, and high-quality digital content that aligns with brand objectives across different channels.
  • Knowledge in analyzing data to derive actionable insights that drive decision-making and strategy optimization for digital campaigns.
  • Experience in planning and executing email marketing campaigns to nurture leads and engage with target audiences.
  • Understanding of digital advertising methodologies, platforms, and metrics to manage and optimize ad spend efficiently.
  • Familiarity with e-commerce trends and technologies, with an understanding of optimizing product listing and customer experience.

What We Offer:

A competitive stipend of ₹3k to ₹5k per month, flexible working hours from Monday to Saturday, and the opportunity to work with a leading educational advisory board in the industry. Our office is located in Pune, but this is a remote position, allowing you to work from anywhere.

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