Chief Growth Specialist

2 weeks ago

Bharatpur, Rajasthan, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000
Job Title: Senior Performance Marketing Executive

We are seeking a results-oriented digital marketer with a passion for scaling campaigns, leading teams, and building client relationships.

The ideal candidate will lead our performance marketing practice across paid channels, leveraging their expertise to drive campaign success.

  • Reporting to: Director/Head of Digital Marketing
  • Direct reports: Paid media specialists, analysts, and contractors
  • Impact areas: Paid media strategy, client success, campaign performance, revenue growth, and team leadership
Key Responsibilities
  • Paid Media Strategy & Execution
  • Design and implement ROI-focused strategies across Google Ads, Facebook/Meta, and other performance platforms.
  • Campaign Management
  • Lead end-to-end campaign planning, optimization, testing, and scaling to exceed performance KPIs.
  • Client Management
  • Serve as the primary point of contact for key accounts; build trust, present insights, and provide strategic recommendations.
  • Team Leadership
  • Mentor and manage junior team members; oversee external contractors to ensure quality execution.
  • Performance Analysis
  • Monitor campaign metrics, conduct deep-dive analyses, and generate actionable insights and reports.
  • Budget Allocation
  • Allocate and optimize budgets across multiple platforms to maximize ROI.
  • Cross-functional Collaboration
  • Partner with creative, content, and account management teams to align campaign messaging with broader client strategies.
Requirements
  • 5–7+ years of hands-on performance marketing experience with proven success in scaling paid media campaigns.
  • Advanced knowledge of Google Ads, Meta Ads Manager, and Campaign Manager.
  • Certifications in Google Ads, Meta Blueprint, or Ads.
  • Strong understanding of attribution models, A/B testing, and conversion rate optimization.
  • Bachelor's degree in Marketing, Business, or related field.
  • Proficiency with analytics and project management tools (e.g., Google Analytics, Looker Studio, HubSpot, Asana, etc.).

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