Media Analytics Lead

1 week ago


Malappuram, Kerala, India beBeeDataScientist Full time ₹ 18,75,000 - ₹ 24,25,000
Job Title: Sr. Data Scientist

We are seeking a seasoned data scientist to lead our media analytics efforts with expertise in media measurement and marketing effectiveness.

  • 7-8 years of experience in data science/analytics with strong focus on media measurement, marketing performance, and optimization.
  • A minimum of a bachelor's degree in computer science, data science, machine learning, mathematics, statistics, economics, or related fields with emphasis on quantitative methods.
  • Expertise in developing advanced analytics models for customer lifetime value, anomaly detection, and media mix modeling.

Key Responsibilities:

  • Design and implement advanced analytics solutions to drive recommendations that align with business strategy and OKRs.
  • Collaborate with stakeholders to develop analytical and AI solutions that meet business needs.

Desired Qualifications:

  • Experience with classification models, time series forecasting, customer lifetime value models, large language models, and generative AI.
  • Proficiency in programming languages such as Python, R, or SQL.
Why This Role Matters

This role will play a critical part in driving business growth and improving marketing performance through data-driven insights and strategic recommendations.

As a member of our team, you will have the opportunity to work with a talented group of professionals who share your passion for data science and analytics.


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