
Senior Specialist for Customer Experience Optimization
22 hours ago
Key Responsibilities:
Content Development and Management:
- Develop a comprehensive library of customer success content, including onboarding materials, training guides, FAQs, and best practice resources tailored to various customer segments.
- Create engaging and informative content that reflects the customer journey, ensuring alignment with CX strategies designed by the CX design team.
Initiative Creation:
- Lead the development of new initiatives aimed at improving customer engagement and satisfaction, leveraging insights from customer feedback and industry best practices.
- Collaborate with the Customer Success team to brainstorm and implement innovative strategies that enhance the overall customer experience.
Playbook Creation:
- Design detailed playbooks outlining steps for implementing the CX journey, ensuring clarity and consistency in execution across teams.
- Work with the CX design and Customer Success teams to incorporate their vision into actionable playbooks guiding the Customer Success team in delivering exceptional customer experiences.
Training and Support:
- Develop and conduct training programs for the internal team on processes, technologies, and content created, ensuring they are equipped with knowledge and tools to succeed.
- Provide ongoing support and resources to team members fostering a culture of continuous learning and improvement.
Technology Integration and Automation:
- Oversee the implementation and optimization of customer success tools and platforms ensuring they support customer success workflows effectively.
- Identify opportunities for automation to streamline processes, enhance tracking, and improve reporting capabilities.
Performance Tracking and Reporting:
- Establish metrics measuring the effectiveness of customer success content and initiatives using data to drive continuous improvement.
- Analyze feedback and performance data to refine content strategies and operational processes.
Customer Engagement and Feedback:
- Create engaging content fostering communication and connection with customers including newsletters, updates, and success stories.
- Gather and analyze feedback informing content development and operational enhancements.
Qualifications:
- Education: Bachelor's degree in Business, Marketing, Communications or related field (or equivalent work experience).
- Experience: 3-5 years of experience in customer success, content management, customer operations or similar roles.
- Skills:
- Strong understanding of customer success tools and platforms(e.g. CRM software, automation tools) as well as customer excellence requirements and processes.
- Familiarity with automation tools and customer success metrics.
- Excellent writing, editing, and communication skills.
- Proven ability to work collaboratively in a team environment and manage multiple projects simultaneously.
- Experience in training and supporting team members on technology usage.
- Strong project management and organizational skills.
- Ability to coordinate cross-functional teams and ensure alignment across multiple departments.
- Proficiency in customer success tools(e.g. Salesforce, Gain sight, etc.) and Microsoft Office Suite (Excel, PowerPoint).
- Strong problem-solving and analytical skills.
- Ability to work in a fast-paced, dynamic environment and manage multiple priorities effectively.
- Experience in a technology-driven environment.
- Creative problem-solving skills and a proactive approach to identifying opportunities for improvement.
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