Digital Content Strategist

6 days ago


Gurgaon, Haryana, India Royal Enfield Full time
Job Title:

Lead - Digital & Social Media Content

Job Summary:

We are seeking a highly skilled and experienced Digital & Social Media Content Lead to join our team at Royal Enfield. The successful candidate will be responsible for creating and managing industry-leading digital and social media content, developing and executing content strategies to drive growth, and ensuring that all social and digital messaging is on-brand and effective.

Key Responsibilities:
  • Develop and implement a comprehensive digital and social media content strategy to drive engagement and conversions.
  • Collaborate with cross-functional teams to develop and execute content plans that align with business objectives.
  • Manage and maintain a content calendar to ensure timely and consistent content publication.
  • Develop and maintain relationships with internal stakeholders to ensure that content is aligned with business objectives.
  • Measure and report on the effectiveness of content initiatives and make data-driven recommendations for improvement.
Requirements:
  • 12+ years of experience in digital and social media content creation and management.
  • Strong understanding of social media platforms, content formats, and analytics.
  • Excellent writing, editing, and communication skills.
  • Ability to work independently and collaboratively as part of a team.


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