
E-commerce Advertising Specialist
2 days ago
Job Title: E-commerce Advertising Specialist
Achieve success as an experienced and skilled Campaign Manager responsible for planning, creating, and managing Amazon advertising campaigns to meet product visibility and sales goals.
Key Responsibilities:
- Develop and execute strategies for Amazon PPC advertising to drive growth and maximize returns.
- Conduct thorough keyword research, optimize ad spend, and refine targeting to improve campaign performance.
- Create and enhance product listings with compelling content, bullet points, A+ content, and backend keywords.
- Monitor and maintain inventory levels, pricing strategies, and overall catalog accuracy.
- Collaborate with creative teams to design engaging graphics, banners, and Amazon storefront enhancements.
- Analyze campaign results, providing actionable insights for business growth.
- Stay ahead of Amazon algorithm updates, competitor moves, and best practices in marketplace advertising.
- Expand into additional marketplaces, ensuring operational efficiency, compliance requirements, and high-quality content are met.
Qualifications:
- 4+ years' experience in Amazon PPC advertising and marketplace operations for D2C or multi-brand sellers.
- Strong knowledge of Seller Central, Vendor Central, and Amazon Advertising Console (DSP experience preferred).
- Proficiency in ad optimization and marketplace tools (Helium 10, Jungle Scout, Sellics, DataHawk, ChannelAdvisor).
- Proven track record of managing large ad budgets with measurable results.
- Excellent analytical, communication, and collaboration skills.
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