Strategic Marketing Leader

2 days ago


Anand, Gujarat, India beBeeMarketing Full time ₹ 4,00,00,000 - ₹ 6,50,00,000
Job Title: Marketing Director

This high-impact leadership position combines strategic thinking, data-driven marketing, and executional excellence.

Key Responsibilities:
  • Develop and execute multi-channel campaigns to drive lead generation across digital, events, account-based marketing, PR, and content syndication.
  • Design and implement lead capture, scoring, nurturing, and MQL qualification processes to ensure seamless handoff to sales teams.
  • Run account-based marketing programs for top target enterprise accounts in BFSI, IT/ITES, healthcare, and manufacturing sectors.
  • Collaborate with channel partners for co-marketing campaigns and drive webinars, roundtables, and thought leadership content tailored to government and enterprise stakeholders.
Requirements:
  • 10-15 years of experience in B2B demand generation, with exposure to B2G/government marketing preferred.
  • Strong background in cybersecurity, SaaS, enterprise technology, or GovTech.
  • Proven track record in ABM, digital marketing, PR, and events.
  • Strong understanding of funnel metrics and MarTech tools.
Benefits:
  • Be part of a fast-growing company building consumer and enterprise trust.
  • Work on cutting-edge cyber defense and national security projects.
  • Shape a demand generation engine from the ground up with high visibility.

This role requires a strong understanding of marketing strategies, data analysis, and team leadership. The ideal candidate should be able to balance strategic vision with hands-on execution and have exceptional storytelling and communication skills for both enterprise and government stakeholders.

Why This Role?
  • The ideal candidate will be able to balance strategic vision with hands-on execution.
  • The ideal candidate will have exceptional storytelling and communication skills for both enterprise and government stakeholders.


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