Strategic Growth Specialist

5 days ago

Chennai, Tamil Nadu, India beBeeMarketing Full time
Product Marketing Manager">

We are seeking a skilled Product Marketing Manager to play a key role in supporting our growth strategy. This individual will help develop and execute effective marketing strategies, drive product adoption, and optimize revenue.

Key Responsibilities:
  • Conduct market research to identify trends, customer needs, and new opportunities
  • Perform ongoing competitive analysis to inform product positioning and keep us ahead of industry shifts
  • Assist in planning and executing GTM strategies for new product launches and feature enhancements
  • Manage and optimize marketing campaigns (digital, email, social, etc.) Analyze campaign performance and adjust tactics to achieve pipeline and revenue goals
  • Work with the broader marketing team to segment customers and personalize messaging and positioning
  • Partner with the sales team to provide competitive intelligence, product insights, and targeted collateral
  • Engage stakeholders to align marketing initiatives with our overall business objectives

Required Skills and Qualifications:

  • 5+ years of experience in pricing subscriptions, growth, product management, product marketing, or related GTM roles within B2B
  • Proven track record in competitive analysis, go-to-market strategy and execution, and project management
  • Familiarity with marketing automation platforms (e.g., Marketo, Salesforce) for campaign analytics
  • Self-starter with strong project management and problem-solving skills
  • Comfortable working in a fast-paced environment and data-driven decision-making
  • Experience in B2B Pipeline Generation, including ROI analysis, is a plus

Benefits:

This role offers a unique opportunity to join a dynamic team and contribute to the growth and success of our organization.

Our ideal candidate is a results-driven professional with a passion for marketing and a proven track record of driving business outcomes.

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