
Senior Beauty Brand Ambassador
1 day ago
We seek a seasoned influencer marketing professional to spearhead the development and execution of impactful campaigns in the female beauty, skincare, and grooming space.
Key Responsibilities:
- Develop and execute comprehensive influencer marketing strategies tailored to Sotrue's beauty categories.
- Identify, onboard, and manage relationships with prominent beauty, lifestyle, and wellness influencers/content creators.
- Conceptualize and implement targeted campaigns around product launches, festive seasons, and ongoing brand initiatives.
- Collaborate closely with internal teams to design compelling influencer briefs and ensure seamless brand alignment.
- Negotiate contracts and ensure timely deliverables.
- Analyze campaign performance, generate insights, and optimize future initiatives.
Requirements:
- At least 2-3 years of experience in influencer marketing, preferably within the beauty or lifestyle industry.
- Proven track record of managing impactful influencer campaigns.
- Strong understanding of content marketing, creator trends, and Instagram-first strategies.
- Excellent communication, relationship-building, and negotiation skills.
- Familiarity with influencer tools and campaign analytics.
Benefits and Opportunities:
- Lead and scale influencer marketing efforts for an emerging beauty brand.
- Direct collaboration with a high-caliber leadership team.
- Ownership of strategy & execution in a high-impact role.
- Fast-track growth opportunities in the booming D2C personal care space.
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