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Strategic Brand Ambassador
2 weeks ago
We are seeking a Marketing Communications Manager to shape our brand's narrative and presence across digital and offline channels.
Key Responsibilities- Brand Storytelling:
- Create and maintain a consistent brand voice and visual identity.
- Translate complex product and customer success stories into compelling narratives.
- Marketing Materials:
- Develop decks, one-pagers, case studies, videos, and event materials that effectively communicate the brand message.
- Collaborate with customers to create and amplify their success stories.
- Social Media & Digital Presence:
- Manage and grow our social media presence on various platforms.
- Plan and execute targeted Ads and account-based marketing campaigns.
- Promote thought leadership and customer stories across social platforms.
- Events & Showcases:
- Drive brand presence at industry events and conferences.
- Oversee pre-event communication, on-ground branding, and post-event follow-up campaigns.
- Outreach & Campaigns:
- Leverage HubSpot to run automated outreach and nurture workflows.
- Design and execute cold email campaigns to targeted prospects.
- Align ABM efforts with sales and partnerships.
- Performance Analysis:
- Track performance of brand, social, and outreach initiatives.
- Provide actionable insights to optimize campaigns and strengthen brand positioning.