Customer Insight Specialist

1 day ago

Mangalore, Karnataka, India beBeeData Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title: Data Insights Strategist

About this Role:

We are seeking an experienced data insights strategist to lead customer and business analytics initiatives at the heart of data-driven decision-making.

As a key member of our team, you will shape promotion strategies, customer engagement, loyalty measurement, and advanced analytics adoption.

  • Develop actionable business insights in areas such as promotion effectiveness, elasticity, and customer engagement.
  • Define and operationalize key performance indicators (KPIs) that measure customer lifecycle health, retention, and loyalty.
  • Own and prioritize the analytics backlog, balancing quick wins with deep-dive strategic analyses.
  • Manage and mentor a team of analysts, guiding them in methodology, prioritization, and problem-solving.
  • Explore and pilot artificial intelligence/machine learning tools to improve customer segmentation, churn prediction, and self-serve analytics.
  • Collaborate with IT and data engineering teams to strengthen data infrastructure, governance, and quality standards.

Requirements:

  • 6+ years of experience in business insights, analytics, or customer intelligence, preferably in B2C retail, lifestyle, or e-commerce.
  • Strong track record in building and operationalizing customer metrics (e.g., retention, repeat, churn, CLTV).
  • Hands-on expertise with analytics tools, dashboards (Power BI, Tableau, or similar), and SQL.
  • Experience in leading a small analytics team or mentoring analysts.
  • Exposure to AI/ML applications in CRM such as churn prediction, propensity models, and uplift modeling is a strong plus.

Why Work With Us?

  • Be part of a dynamic organization.
  • Shape customer retention, loyalty, and engagement strategy with data at the core.
  • Lead high-visibility projects that directly impact growth and revenue.

Key Benefits:

  • Competitive compensation package.
  • Opportunity to work with a talented team.
  • Professional development and growth opportunities.

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