
Building Brand Connections
1 week ago
Imagining a world where technology and marketing harmonize is at the core of this role. As our Marketing Communications Manager, you will be responsible for crafting and executing a comprehensive brand strategy that resonates across all digital and offline channels.
The ideal candidate will have a proven track record in B2B SaaS marketing, with a focus on branding, communications, and multi-channel campaigns. They will possess strong storytelling, copywriting, and content creation skills, as well as hands-on experience with ads, HubSpot, cold email campaigns, and ABM strategies.
Key Responsibilities:- Brand Storytelling
- Develop and maintain a consistent brand voice and visual identity.
- Translate complex product and customer success stories into compelling narratives.
- Marketing Collateral
- Create and manage decks, one-pagers, case studies, videos, and event materials.
- Partner with customers to create and amplify success stories.
- Social & Digital Presence
- Manage and grow our presence on social media platforms (organic + paid).
- Plan and execute ads and account-based marketing (ABM) campaigns targeting enterprise accounts.
- Promote thought leadership and customer stories across social platforms.
- Events & Showcases
- Drive brand presence at industry events and partner showcases.
- Own pre-event communication, on-ground branding, and post-event follow-up campaigns.
- Outreach & Campaigns
- Leverage automation tools to run outreach and nurture workflows.
- Design and execute cold email campaigns to targeted prospects.
- Align ABM efforts with sales and partnerships.
- Measurement & Insights
- Track performance of brand, social, and outreach initiatives.
- Provide actionable insights to optimize campaigns and strengthen brand positioning.
- 5–7 years of experience in B2B SaaS / Tech marketing.
- Strong data-driven mindset with comfort in tracking and reporting campaign impact.
- Creative thinker with an eye for detail and design.
- A self-starter who thrives in fast-paced startup environments.
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