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Ecommerce Product Specialist

2 weeks ago

Chennai, Tamil Nadu, India beBeeMerchandiser Full time ₹ 10,80,000 - ₹ 15,30,000

Job Opportunity

This role is responsible for optimizing the customer experience, managing merchandising content, and driving engagement through strategic design and execution.

  • Digital Content Strategy & Execution: Design and manage category pages, brand stores, promotional campaigns, and email content to enhance customer engagement. Lead initiatives to optimize discoverability and conversion.
  • Customer Journey Optimization: Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points. Develop and execute strategies that elevate online customer experience and drive satisfaction.
  • Content Management & Data Analysis: Work closely with cross-functional teams to deliver projects under tight timelines. Stay current with e-commerce trends and technologies to inform business decisions.
  • Cross-Functional Collaboration & Project Delivery: Work closely with cross-functional teams to deliver projects under tight timelines. Ensure consistency and quality across all digital touchpoints through organized execution.
  • Taxonomy & Navigation Enhancement: Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes. Support attribute optimization to enhance product discoverability.

 

Key Responsibilities:

  • Develop and implement digital content strategies
  • Analyze customer behavior and optimize the customer journey
  • Work with cross-functional teams to deliver projects
  • Apply knowledge of web taxonomy and navigation

About This Role:

This is an exciting opportunity to join our team as a Merchandise Specialist. As a key member of our e-commerce team, you will be responsible for optimizing the customer experience, managing merchandising content, and driving engagement through strategic design and execution.