Global Marketing Strategist for AI Solutions
2 weeks ago
Haptik is a leading Conversational AI company that has revolutionized the way businesses interact with their customers. With a strong presence in India and expanding globally, we are seeking a highly skilled marketing professional to drive our marketing strategy forward.
Job DescriptionWe are looking for an experienced Associate Director of Marketing to join our team at Jio Haptik. In this role, you will be responsible for developing and implementing a comprehensive marketing strategy that aligns with our business objectives and drives growth in global markets.
You will lead product marketing efforts to differentiate Haptik's AI solutions in competitive markets, develop compelling product positioning and messaging, and execute integrated marketing campaigns across digital, social, events, and webinars to drive enterprise demand and conversion.
A successful candidate will have a strong background in B2B SaaS or technology consulting, with a proven track record of scaling demand across India, MENA, LatAm, APAC. You will also possess excellent analytical and leadership skills, with the ability to interpret data, measure success, and make strategic adjustments.
In this role, you will be working closely with our CEO and other senior leaders to drive our marketing strategy forward. You will have the opportunity to work on exciting projects, collaborate with a talented team, and contribute to the growth and success of Haptik.
Requirements- Experience: 12+ years in marketing with a strong background in B2B SaaS or technology consulting.
- Technical Skills: Proficient in marketing tools such as CRM systems (HubSpot or similar), Google Analytics, AdWords, and automation platforms.
- Strategic & Analytical Mindset: Strong analytical ability to interpret data, measure success, and make strategic adjustments.
- Leadership Skills: Demonstrated experience in leading and motivating diverse marketing teams.
- Communication & Project Management: Exceptional communication skills with a flair for storytelling and project management.
The estimated salary for this position is ₹50 lakhs per annum, based on industry standards and the level of experience required for the role.
About the RoleThis is a highly visible role within Jio Haptik, ideal for a driven and strategic marketing professional ready to shape the future of AI-driven CX solutions on a global scale. The role reports directly to the CEO and offers a unique opportunity to make a significant impact on the company's growth and success.
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