Strategic Research Manager
1 month ago
About the Company: Whisper Media India is a leading embedded advertising business that has disrupted the traditional brand integration process. Our global operations center delivers digital brand integration at scale, with speed and full post-delivery reports that demonstrate advertising effectiveness and results.
Job Description:
We are seeking a strategic Research Manager to help with the expansion of the FMCG vertical and to lead the research initiatives for Whisper Media's solutions across brands & categories. The ideal candidate should have a strong background in market research, data analysis, and project operations, with an eye for understanding consumer behaviors & category trends.
Key Responsibilities:
* Research Deployment: Design and create research projects, including drafting and testing questionnaires
* Data Collection & Analysis: Oversee fieldwork status, ensuring accuracy in timelines and samples needed
* Reporting & Presentation: Prepare and present findings and recommendations to internal stakeholders in a storytelling format with actionable recommendations
* Project Management: Coordination with internal stakeholders like Sales, Production/Operation teams, research teams, and third-party partners
Requirements:
* Master's degree in Marketing/Advertising/Market Research preferred
* 4-5 years of quantitative market research experience, with a focus on the advertising industry
* Experience in managing end-to-end research projects (Project management)
* Strong analytical skills and a flair for learning new analytical tools
* Presentation skills and strong communication is a must
Location: Mumbai
Apply: Please post your CV to [insert contact information]
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