Senior Search Marketing Specialist
2 weeks ago
We are seeking a Senior Search Marketing Specialist to join our team at InMobi. The successful candidate will be responsible for managing and optimizing performance campaigns on Bing Ads platforms to meet client KPIs.
- Manage and optimize performance campaigns on Bing Ads platforms to meet the client KPIs
- Assist Performance & Brand Sales teams in creating and delivering compelling solution pitches
- Develop custom solution decks for brand pitches and continuously innovate/update existing sales support materials
- Collaborate with Performance & Brand Sales teams to help clients adopt best practices and optimize campaign performance
The Senior Search Marketing Specialist will be responsible for:
- Developing and executing search marketing strategies to drive client growth and success
- Managing and optimizing performance campaigns on Bing Ads platforms to meet client KPIs
- Assisting Performance & Brand Sales teams in creating and delivering compelling solution pitches
- Developing custom solution decks for brand pitches and continuously innovating/update existing sales support materials
- Collaborating with Performance & Brand Sales teams to help clients adopt best practices and optimize campaign performance
The ideal candidate will have:
- 3+ years of experience in search engine marketing, including Google or Bing Ads
- Expertise in CPA, CPM, CPC models, search marketing, lead generation, and direct response strategies
- Advanced proficiency in Excel and SQL for data manipulation, analysis, and reporting
- Excellent written and verbal communication skills, with a strong ability to build relationships and manage multiple tasks
- Fluency in English
InMobi is a leading mobile advertising platform that powers intelligent, mobile-first experiences for enterprises and consumers. Our mission is to power intelligent, mobile-first experiences for enterprises and consumers.
We are proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.
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