Cards Acquisition Strategist
6 days ago
Job Role: Cards Acquisition Strategist
We are seeking a highly experienced Cards Acquisition Strategist to join our team at Outsized India Private Limited. As a specialist in acquisition strategies, you will be responsible for identifying and acquiring new customers for our clients in the financial services industry.
The ideal candidate will have a deep understanding of market segments and the ability to drive acquisition efforts through multichannel acquisition, including direct, cross-sell, digital, third-party, and branch channels.
Key Responsibilities:
- Identify acquisition opportunities with a focus on short-term cross-sell strategies
- Acquire new-to-bank customers through both digital and traditional channels
- Launch digital campaigns using owned and paid media platforms
Requirements:
- 10-15 years of experience in the full lifecycle of product launches, including designing product features, understanding segment needs, and configuring systems with internal stakeholders
- Expertise in multichannel acquisition, including direct, cross-sell, digital, third-party, and branch channels
- Strong stakeholder management across business, credit, operations, IT, HR, and third-party partners
Location: Abu Dhabi, UAE
Contract Type: 12-month contractual role
Deliverables: Number of newly acquired cards, spend uplift from the existing portfolio, timeliness of new product launches
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