Content Marketing Specialist

23 hours ago


Bengaluru, Karnataka, India 2070Health Full time

About 2070Health:

We're a holistic, comprehensive chain of child care clinics designed for new-age parents. Our mission is to redefine pediatric care by combining medical expertise with a commitment to convenience, quality, and superior customer experience.

We're seeking a highly skilled Content Marketing Specialist to join our team

As a Content Marketing Specialist at 2070Health, you'll drive brand storytelling, oversee content production across digital and offline channels, and collaborate with teams to shape our pediatric care brand for modern families.

Job Responsibilities:
  • Content Production and Quality: Report to the business head and take ownership of content production and quality.
  • Brand Strategy and Growth: Contribute to overall brand strategy and growth through ongoing research into brand design, aesthetics, layout, and narrative.
  • Scripting and Content Creation: Write, edit, and create compelling content, liaising with creative agencies to ensure high quality output. Strategize on briefs for videos and static content, working closely with video editors and designers.
  • Team and Agency Management: Lead a team of designers, writers, and videographers to enhance content, maximizing campaign ROI. Manage the content creation process with a strategic mindset, ensuring consistency and alignment with brand guidelines and customer voice.
  • Performance Marketing: Research and develop compelling ad narratives to create effective ad strategies. Use data-driven insights to refine and optimize content, creating a comprehensive marketing strategy.
Requirements:
  • A strong understanding of brand-building with insights into what makes a brand strong and memorable.
  • Functional knowledge of how aesthetics and design can elevate brands.
  • Social media expertise, particularly on Instagram, with an understanding of fast-moving trends.
  • An ability to produce high-quality creative output, with a cross-functional approach across social media, performance marketing, content, brand research, and ideation.
  • Excellent communication and articulation skills, as well as independence and maturity to work with senior stakeholders and drive key decisions.
Benefits:

This role offers a competitive salary range of ₹10,00,000 - ₹18,00,000 per annum, depending on experience. Additionally, you'll enjoy a dynamic work environment, opportunities for professional growth, and a chance to make a meaningful impact in the pediatric care industry.



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