Content Marketing Specialist
23 hours ago
About 2070Health:
We're a holistic, comprehensive chain of child care clinics designed for new-age parents. Our mission is to redefine pediatric care by combining medical expertise with a commitment to convenience, quality, and superior customer experience.
We're seeking a highly skilled Content Marketing Specialist to join our team
As a Content Marketing Specialist at 2070Health, you'll drive brand storytelling, oversee content production across digital and offline channels, and collaborate with teams to shape our pediatric care brand for modern families.
- Content Production and Quality: Report to the business head and take ownership of content production and quality.
- Brand Strategy and Growth: Contribute to overall brand strategy and growth through ongoing research into brand design, aesthetics, layout, and narrative.
- Scripting and Content Creation: Write, edit, and create compelling content, liaising with creative agencies to ensure high quality output. Strategize on briefs for videos and static content, working closely with video editors and designers.
- Team and Agency Management: Lead a team of designers, writers, and videographers to enhance content, maximizing campaign ROI. Manage the content creation process with a strategic mindset, ensuring consistency and alignment with brand guidelines and customer voice.
- Performance Marketing: Research and develop compelling ad narratives to create effective ad strategies. Use data-driven insights to refine and optimize content, creating a comprehensive marketing strategy.
- A strong understanding of brand-building with insights into what makes a brand strong and memorable.
- Functional knowledge of how aesthetics and design can elevate brands.
- Social media expertise, particularly on Instagram, with an understanding of fast-moving trends.
- An ability to produce high-quality creative output, with a cross-functional approach across social media, performance marketing, content, brand research, and ideation.
- Excellent communication and articulation skills, as well as independence and maturity to work with senior stakeholders and drive key decisions.
This role offers a competitive salary range of ₹10,00,000 - ₹18,00,000 per annum, depending on experience. Additionally, you'll enjoy a dynamic work environment, opportunities for professional growth, and a chance to make a meaningful impact in the pediatric care industry.
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