Elevate Lead Generation Through Strategic Campaign Management

1 day ago

Rajkot, Gujarat, India beBeePerformance Full time ₹ 12,00,000 - ₹ 15,00,000
Performance Marketing Specialist Role

This role is focused on driving lead generation and nurturing through strategic campaign management across various platforms.

  • The ideal candidate will develop and execute campaign strategies to meet business objectives.
  • Collaboration with cross-functional teams is essential to align marketing efforts with organizational goals.
Data Analysis & Optimization
  • Campaign data analysis is critical to identifying trends and areas for improvement.
  • The specialist will apply insights to optimize campaign performance and maximize return on investment.
Reporting & Insights
  • Regular reporting on campaign performance is required for stakeholders.
  • Actionable recommendations for future campaign improvements are expected.
Tools Proficiency
  • Expertise in Google Analytics and Meta Ads Manager is necessary.
  • Staying up-to-date with industry trends and best practices is crucial.
A/B Testing & Experimentation
  • A/B testing is used to measure campaign effectiveness.
  • Findings are documented and shared with the team to inform future campaign decisions.
Requirements:
  • An MBA (Marketing) degree from an accredited institution is required.
  • Three to six years of experience in performance marketing or a related field is preferred.
  • Strong presentation and communication skills are essential.
  • The ability to work collaboratively in a team environment is necessary.
  • A self-starter with a bias for action and creativity is ideal.

Note: This job description outlines the key responsibilities, skills, and qualifications for the role. If you are a motivated professional looking for a challenging opportunity, this could be the right fit for you.

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