
Senior Fintech Digital Content Specialist
4 days ago
As a key player in shaping the future of fintech marketing, you will be responsible for creating a holistic presence across various touchpoints.
We are seeking an experienced Social Media Marketing Executive to execute our brand's social media strategy and content calendar in alignment with our overall brand vision.
- Plan and run monthly campaigns and always-on content across our suite of financial products.
- Coordinate short-form video production from script support to shoot and agency editing.
- Manage influencer marketing campaigns, including outreach, coordination, and performance tracking.
- Ensure all content meets brand guidelines and compliance requirements.
- Liaise with agencies and production partners for timely campaign execution.
- Monitor platform trends and suggest innovative content formats to test.
- Compile and present campaign performance reports with actionable insights.
Requirements include 3-4 years of hands-on social media marketing experience, preferably in consumer tech; fintech is a plus.
Key skills include strong coordination skills for working with agencies and cross-functional teams, familiarity with financial products like credit cards, loans, and insurance, and proficiency in campaign performance tracking and optimization.
A Postgraduate degree from a reputed institute is required. Certifications in Social Media Marketing are an added advantage.
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