
Strategic Business Growth Specialist
4 days ago
Market Development Representative Job Description
\This role involves research and lead generation to drive business growth. The ideal candidate will have experience in market development, strong communication skills, and the ability to work effectively in a team.
\Responsibilities:
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- Conduct research on customer and prospect accounts using public and private data sources.\
- Qualify and score inbound leads to identify key companies and personas.\
- Develop personalized strategies for engaging prospects through email and social media.\
- Follow up on marketing campaigns to create account intelligence briefs.\
- Collaborate with the sales team to develop targeted lists and messaging.\
- Engage with functions such as marketing and sales to understand business priorities.\
- Document activity in a CRM system and report results regularly.\
- Maintain knowledge of industry trends and competitor activity.\\/ul\\
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