Client Liaison Specialist

2 days ago

Thāne, Maharashtra, India beBeeMarketing Full time ₹ 9,87,654 - ₹ 12,34,567
Client Relationship Manager

 

Job Summary:

The Client Relationship Manager plays a pivotal role in developing and maintaining strong relationships with clients. As the primary point of contact, this individual is responsible for understanding client requirements, gathering and analyzing client briefs, and comprehending their objectives, preferences, and expectations.

 

Key Responsibilities:

  • Understand client needs by gathering and analyzing client briefs to comprehend their objectives, preferences, and expectations.

  • Coordinate project execution by liaising between clients and internal teams to ensure smooth execution of projects while meeting client expectations and deadlines.

  • Presents proposals and reports by preparing and presenting advertising proposals, campaign strategies, progress reports, and performance analytics to clients, highlighting achievements and areas for improvement.

  • Provide strategic guidance by offering recommendations to clients based on market trends, consumer insights, and advertising best practices to enhance campaign effectiveness and achieve desired outcomes.

  • Resolve issues and conflicts by addressing client concerns, complaints, or conflicts promptly and professionally, seeking mutually beneficial resolutions to maintain positive client relationships.

  • Stay updated on industry trends by keeping abreast of industry developments, competitor activities, and emerging advertising trends to offer innovative solutions and maintain a competitive edge.

  • Foster client loyalty by proactively engaging with clients to identify opportunities for upselling or cross-selling additional services, aiming to increase client satisfaction and retention.

  • Ensure compliance and quality by ensuring all advertising materials and campaigns adhere to regulatory requirements, industry standards, and agency quality benchmarks, maintaining the agency's reputation for excellence.

 

Requirements:

  • Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field.

  • 1–2 years of experience in an advertising or marketing agency environment.

  • Excellent verbal and written communication skills.

  • Strong presentation skills with the ability to build and deliver engaging client presentations.

  • Proficient in MS Word/Excel for drafting briefs, reports, and documents.

  • Proficient in MS PowerPoint / Google Slides for building decks and client presentations.

  • Highly organized with strong attention to detail.

  • Proactive, solution-oriented, and able to manage multiple tasks simultaneously.

  • Passionate about advertising, brand building, and creative communication.

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