Healthcare Marketing Executive

2 weeks ago

Vizag, Andhra Pradesh, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 25,00,000

We are currently seeking an experienced Marketing Head to join our team. The ideal candidate will be responsible for driving overall revenue of the unit, empaneling CARE with other corporates – public & private and maintaining trackers for all contracts and renewals.

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  • Empaneling CARE with other corporates – public & private and maintain trackers for all contracts and renewals
  • Proper deployment of team members in the territories and expanding coverage into new territories as per potential
  • Tracking competition sales and activities on regular intervals
  • Ensuring proper coverage of Doctors, Doctor database, maintaining the number and frequency of visits
  • Ensuring proper day to day monitoring of referrals generated
  • Conducting seminars, Continual Medical Education (CME) programs, ORC's, conferences and camps on a regular basis.
  • Joint field work with executives/TLs and maintain a healthy relationship with doctors (internal and external), corporates, Insurance & TPAs on a regular basis.
  • Strategizing on sales and activities to generate revenue and brand awareness for the unit
  • Planning and execution with unit/corporate branding/digital team for unit specific campaigns and activities
  • Monthly reports, MIS on sales, coverage, competition, activities, referrals, payor mix, attrition etc.
Requirements:
  • Should have managed unit level branding / activities and digital initiatives
  • Go getter, passionate in driving sales, team player and love challenges
  • Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred)

Telugu Speaking is must

  • 12 years' experience in healthcare marketing with a focus on doctor referrals and neighborhood marketing
  • Excellent communication, negotiation, and relationship-building skills
  • Strategic thinker with the ability to develop and execute marketing plans
  • Leadership experience and the ability to motivate and manage a team

If you are a results-driven marketing professional with a passion for healthcare and a track record of driving business growth, we invite you to apply for this exciting opportunity to lead our hospital marketing team.

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