
Life Insurance Marketing Leader
3 days ago
Job Description
- Oversee the complete marketing function reporting into a CXO.
- Role involves managing brand marketing, channel marketing, PR and corporate communication.
Key Requirements
- 10-13 years of experience in marketing within retail financial services.
- Strong connects across ATL/BTL/Digital marketing platforms.
- A track record managing frugal and effective marketing campaigns.
- Full time MBA is mandatory.
Additional Skills
- Understanding of the life insurance or financial services industry is essential.
- Prior experience of overseeing rebranding exercises is critical to the role.
- Should have managed a team and seen scale.
- Experience of building out the marketing function from scratch is an added advantage.
- Hands on marketing leader with strong connects with marketing mediums.
- Regulatory understanding of marketing regulations is an added advantage.
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