Sports Marketing Executive with Business Acumen

1 week ago


Bengaluru, Karnataka, India PUMA Full time
Senior Manager- Sports Marketing

We are seeking a seasoned Sports Marketing Executive to join our team at PUMA. In this pivotal role, you will be responsible for driving revenue growth and promoting sports brands across various channels.

Key Responsibilities:
  • Promote sports brands, such as teams or leagues, through targeted marketing campaigns.
  • Develop comprehensive marketing strategies that support revenue goals and enhance brand visibility.
  • Conduct market research, provide strategic advice, negotiate contracts, and evaluate campaign effectiveness.
  • Analyze demand for services or products and create innovative print, digital, billboard, radio, and television advertising campaigns.
  • Foster relationships between athletes and brands, maintaining profitable partnerships with brand representatives.
  • Utilize various media platforms to build, maintain, and manage the reputation of sports organizations, including agencies, training institutions, and retailers.
Requirements and Qualifications:

To succeed in this role, you will require:

  • At least 10 years of experience in the same domain, with a strong educational background.
  • A preferred candidate would have a strong passion for sports and an extensive network of athletes across various sports, including cricket, hockey, and football.
  • Exceptional analytical skills, enabling you to analyze sports trends and develop effective strategies.
  • Effective communication skills, allowing you to work seamlessly with teams and communicate clearly throughout the advertising and marketing process.
  • Creativity and imagination to generate innovative ideas for campaigns and promotions.
  • Strong decision-making skills, choosing from multiple advertising or marketing strategies.
  • Negotiation expertise, reaching business consensus on advertising contracts.
Compensation and Benefits:

We offer a competitive salary package, including a base salary of $120,000, plus benefits such as health insurance, retirement plan, and opportunities for professional growth.



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