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Google Ads Optimization Specialist
3 weeks ago
As a core team member, you will play a pivotal role in executing and optimizing paid media campaigns across Google Ads platforms.
- Manage paid campaigns across Search, Display, YouTube, Shopping, and Bing to drive measurable results for clients.
- Create and manage keyword lists, structure campaigns, and ensure proper mapping to ad groups and landing pages.
- Understand client business objectives and formulate effective PPC strategies and roadmaps to meet their goals.
- Oversee campaign performance, monitor key metrics, and optimize campaigns for better ROI.
- Set up goals and funnels in Google Analytics. Analyze campaign performance and provide regular performance reports to clients on a weekly and monthly basis.
- Analyze account performance data and optimize campaigns across all channels to ensure maximum effectiveness and alignment with client objectives.
Required Skills:
- Strong experience in Google Ads (Search, Display, YouTube, Shopping, and Bing)
- Hands-on expertise in PPC and Search Engine Marketing
- Proficient in Google Analytics for performance analysis
- Familiarity with Digital Marketing principles and tools
At our company, we are committed to delivering innovative marketing solutions that transform businesses through art, design, and technology.
