Paid Digital Specialist

1 week ago

Vijayawada, Andhra Pradesh, India beBeeDigital Full time ₹ 4,50,000 - ₹ 7,50,000
Unlock Your Potential as a Paid Digital Specialist

We're seeking an experienced professional to join our team and lead the development of high-performing campaigns on Meta Ads and Google Ads.

This role is ideal for someone who excels in managing multiple projects, prioritizing tasks, and delivering results under pressure. You'll work closely with our Australian team members to execute strategies, optimize campaign performance, and drive business growth.

Your expertise in setting up and maintaining account structures will be invaluable in helping us achieve our goals. Additionally, your ability to stay on top of algorithm changes, audience trends, and platform updates will enable us to stay ahead of the competition.

About the Role
  • Plan, set up, launch, and optimise campaigns on Google Ads (Search, Pmax) and Meta Ads (Facebook & Instagram)
  • Build and maintain account structures that support efficient testing and long-term scale
  • Stay on top of algorithm changes, audience trends, and platform updates
  • Set up, test and maintain conversion tracking across platforms (GA4, Meta, Google Ads)
  • Troubleshoot and refine attribution setups
  • Work with Shopify integrations, conversion APIs, and tagging systems (GTM etc.)
  • Manage budgets, bids, ROAS targets, and pacing
  • Optimise for CPL, CPA, or ROAS depending on client goals
  • Use a mix of data and creative testing to improve results over time
Requirements
  • 5+ years of experience managing Meta Ads and Google Ads
  • Experience working with both ecommerce and lead generation clients
  • Fluent in English - spoken and written
  • Confident setting up conversion tracking, including GA4, Google Ads, and Meta Events
  • Comfortable navigating Shopify and understanding how to connect and optimise ad tracking
  • Ability to follow clear instructions, collaborate well, and ask questions when needed
What We Offer
  • Work from home or a coworking space we cover
  • Internet reimbursement included
  • Structured early hours: 5 AM to 1 PM IST (afternoons free)
  • Mentoring and coaching from experienced performance marketers
  • Focused work: we work with a select group of clients who value quality and outcomes
  • Tight-knit team that values autonomy, initiative, and great work

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