Senior Digital Marketing Specialist

1 week ago

Morādābād, Uttar Pradesh, India beBeePerformance Full time ₹ 12,00,000 - ₹ 18,00,000

About us:

We are a leading integrated communications agency, focusing on digital strategy and marketing across paid, earned, and owned platforms.

Our team combines strategy and creativity to set goals and execute innovative campaigns. We use strategy, process, and trends to build brands and turn customers into advocates.

We have deep technical knowledge combined with extensive experience in digital marketing, making us equipped to service clients with expert advice as tailored to their needs. Our vision is clear: delivering exceptional results at every stage.

With over 200+ minds continuously working together, we own what we do. Agile minds drive our core efforts, with a continuous endeavor to invest in talent.

Responsibilities

  • Plan, run, and optimize campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
  • Drive performance and sales-led campaigns to achieve business objectives.
  • Manage and optimize Google Merchant Center feeds.
  • Set up and maintain accurate tracking using Google Tag Manager (GTM).
  • Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
  • Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
  • Stay updated with the latest trends, features, and best practices in performance marketing.

Requirements

  • 2 to 3 years of proven experience in managing Google & Meta Ads campaigns.
  • Hands-on experience with GTM, Shopping Ads, and campaign reporting.
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms.
  • Excellent analytical and numerical skills with a data-driven mindset.
  • Ability to manage multiple campaigns, budgets, and performance goals effectively.
  • Strong attention to detail and passion for achieving measurable results.

Why Choose Us?

  • Opportunity to work on high-impact campaigns across multiple platforms.
  • Collaborative and growth-oriented work environment.
  • Exposure to the latest tools and digital marketing strategies.

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